Two people sit closely at a desk using a computer, surrounded by photo prints and small potted plants, with bright directional lighting casting strong shadows on the wall.

2025 / Forma /

Brand

Forma Type

Bespoke typeface & print systems.

Smiling man and woman collaborating at a dark desk with a MacBook, as the man points at the screen; warm indoor lighting highlights their light-colored clothing and accessories.

PRODUCT DESCRIPTION

For Forma Type, we crafted a bold and expressive identity that reflects the vibrant artistry of a contemporary textile designer. Strong typographic choices, saturated color accents, and tactile textures were combined to echo the energy and craftsmanship present in Formas work. The design system was flexible enough to adapt across print, digital, and exhibition materials, ensuring the brands personality was consistently conveyed.

Smiling man and woman collaborating at a dark desk with a MacBook, as the man points at the screen; warm indoor lighting highlights their light-colored clothing and accessories.

PRODUCT DESCRIPTION

For Forma Type, we crafted a bold and expressive identity that reflects the vibrant artistry of a contemporary textile designer. Strong typographic choices, saturated color accents, and tactile textures were combined to echo the energy and craftsmanship present in Formas work. The design system was flexible enough to adapt across print, digital, and exhibition materials, ensuring the brands personality was consistently conveyed.

Art direction

Art direction

Ali Corak

Ali Corak

Creative Direction

Creative Direction

Muse

Muse

Web Design

Web Design

Elif Yalçın

Elif Yalçın

Photography

Photography

Cem Tan

Cem Tan

Two women leaning over a laptop at a white table, focused on the screen, with one wearing a green top and the other in red, under bright, high-contrast studio lighting.
Two women leaning over a laptop at a white table, focused on the screen, with one wearing a green top and the other in red, under bright, high-contrast studio lighting.

Outro

This identity captures the spirit of Forma’s textile artistry—colorful, confident, and deeply rooted in craft—while providing a cohesive visual foundation for future growth.

Related projects

Build Something That Matters

Collaborating with clients worldwide to design digital products and stories that stand out.

Build Something That Matters

Collaborating with clients worldwide to design digital products and stories that stand out.

Create a free website with Framer, the website builder loved by startups, designers and agencies.